Course Code: LEAD-407

Format: In-Person / Virtual

Description: Move from vendor to partner. This course focuses on Strategic Alignment, teaching sellers to co-create multi-year "Joint Success Plans" with clients, locking in long-term value and retention.

Learning Objectives:

Build multi-year joint success plans with clients.

Elevate relationships from transactional to strategic.

Align vendor capabilities with client long-term goals.

Scholar-Practitioner Framework:

Theory: Strategic Alignment.

Application: Building the Joint Success Plan.

Curriculum: Co-Creation Strategies; Executive Alignment; The Quarterly Roadmap.