Sales Coaching Frameworks: Shifting from Inspection to Development

  • Course Code: LEAD-403

  • Format: In-Person / Virtual

  • Description: Managers often inspect deals rather than coach skills. Using Scaffolding Theory, this course teaches the "Glow and Grow" method, shifting the focus from pipeline interrogation to skill development.

  • Learning Objectives:

  • Conduct call reviews using "Glow and Grow" feedback.

  • Shift focus from "Deal Inspection" to "Skill Development."

  • Implement structured coaching cadences.

  • Scholar-Practitioner Framework:

  • Theory: Scaffolding Theory (Vygotsky).

  • Application: The "Call Review" Simulation.

  • Curriculum: The Manager as Coach; Diagnostic Listening; Feedback Loops.